The Top 5 Myths About Branding
If you are an Amazon seller who is looking to improve your brand you’ve probably come across a lot of advice on the subject. But before you take any tips or …
Brand Storytelling: They 3 Key Points to Effective Marketing
We live in a world of transactions. Every brand wants to win the customer’s trust, however it seems that trying to become unique and important in their target audience’s mind …
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How to Use Color Psychology to Boost your Brand’s Positioning and Perception
Life has a way to express itself through color. From the beginning of our life, we being to develop and adopt an emotional connection to colors. The ultimate goal of …
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What is Multichannel Retailing
Nowadays, brand business owners are looking at ways to expand their reach beyond Amazon or platforms alike. This is known as multichannel retailing which refers to the process selling products across …
How to Increase Amazon Listing Conversions
All too often I see Amazon listings that could be improved by just a few adjustments. When we have implemented these improvements in our clients’ listings, they’ve reported an increase …
WHAT YOUR BRAND COLOR SAYS ABOUT YOUR COMPANY
Brands and color are inextricably linked because color offers an instantaneous method for conveying meaning and message without words. According to a study called Impact of Color in Marketing, “People make …
Is Selling on Amazon Recession Proof?
It’s not 2019 anymore. We are now facing uncertain times. There is no way to escape from a recession but there are ways to understand what happens to the market …
The Power of Branding on E-Commerce
So you already are selling physical products online or you might be thinking about selling them. Well, if you are serious about your e-commerce business, you might want to read …
How To Not Fail On Amazon? Amazon FBA Business Fails
If you have any doubt that eCommerce is where to be as a business owner, read this: According to NASDAQ Inc, by 2040 95% of all purchases will be thru …
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